Quality still and moving images
shape how audiences perceive
and connect with your brand.
Alongside traditional photography, we now build custom-trained AI agents to extend brand identity into campaign-level imagery and video — with consistency, control and creative integrity.
Branded AI Content Systems
CAMPAIGN-QUALITY CONSISTENCY
Most brands today face the same challenge: They have a strong identity — but producing enough high-quality content to support it is expensive, slow and difficult to sustain. Our Branded AI Content Systems solve this by combining human creative direction with machine efficiency.
At the centre of this offering is a our bespoke AI Agent, trained specifically on your brand — its aesthetics, values, visual language and creative rules. This agent doesn’t “invent” your brand. It protects it.
WHY WE ARE UNIQUELY PLACED
With over 30 years of professional photography experience, and having founded and operated the largest photographic studios and rental operations in the Southern Hemisphere (Pioneer Studios and Sun Studios), Richard brings deep technical and aesthetic understanding of image-making at the highest level.
Combined with Kirsty’s decades of art direction and brand strategy, this allows us to translate traditional photographic excellence into AI-driven workflows — ensuring lighting, composition, texture, realism and tone remain uncompromising.
The result is branded content that is curated, crafted and consistent.
The AI Agent Model
A BRAND-TRAINED CONTENT ENGINE
At the core of our Branded AI Content Systems is a bespoke AI Agent, designed specifically to manage and generate your brand’s visual content. This agent is trained on your brand’s identity — its aesthetics, values, visual language and creative rules — so every output remains aligned, intentional and recognisably yours. It ensures that the brand we have created remains protected with consistency.
BRAND TRANSLATION & AI AGENT BUILD
We begin by translating the brand foundations established during the strategy and brand identity design phases into a structured, AI-ready system. This phase establishes the creative and technical framework that ensures consistency, realism and quality over time.
Includes:
• Translation of brand strategy and visual identity into AI rules
• Definition of campaign territories and content use cases
• Prompt architecture and creative guardrails
• Standards for lighting, composition, materials and tone
• Image and video generation workflows
• Quality control and refinement processes
The result is a brand-trained creative system, not a loose collection of prompts.
ONGOING CONTENT CREATION & DIRECTION
Once established, we operate and refine the AI Agent on your behalf — producing high-quality content as an ongoing extension of your brand team. This allows your brand to maintain momentum without sacrificing craft or coherence.
Typically includes:
• Campaign or monthly content themes
• Art-directed still and short-form video creation
• Ongoing refinement to maintain realism and brand integrity
• Platform-ready assets for web, social and digital campaigns
• Continuous optimisation as tools, platforms and brand needs evolve
Think of this as a virtual creative studio — always on, always aligned.
Why this works
We begin by translating your brand foundations into a structured, AI-ready system. This phase establishes the creative and technical framework that ensures consistency, realism and quality over time. The result is a brand-trained creative system, not a loose collection of prompts.
Includes:
• Translation of brand strategy and visual identity into AI rules
• Definition of campaign territories and content use cases
• Prompt architecture and creative guardrails
• Standards for lighting, composition, materials and tone
• Image and video generation workflows
• Quality control and refinement processes
Brand identity and packaging for Jervis Bay Distilling Co, inspired by Australia’s South Coast. A relaxed yet refined craft gin brand rooted in place, native botanicals, and coastal summer culture.
Brand refresh and packaging design for iconic Australian wellness brand In Essence. A sensory-led identity system expressed through evocative imagery, tactile packaging, and cohesive digital and retail touchpoints.
Brand identity and digital experience for Mana Sanctuary, an active recovery retreat focused on sleep, longevity and sustainable wellbeing. A calm, ethereal brand system expressing restoration, connection, and a deep relationship with nature.
Brand identity and event branding for the Asia Pacific’s leading wellness conference. A bold future-focused, graphic identity system uniting design, sustainability, and connection across digital, print, and live experiences.
Brand identity and website design for Metro Steel Windows, redefining architectural steel craftsmanship in Australia. A refined, minimalist brand system balancing industrial strength with modern elegance, supported by a clean, modular digital experience for architects, builders and homeowners.
Brand identity and visual system for The Shorty Hotel, a heritage CBD destination housed in an 1890s ceramics warehouse. A modular brand language inspired by maker’s marks, botanical ceramics and bold colour, bringing history and contemporary hospitality together.
Brand identity and event branding for the Asia Pacific’s leading wellness conference. A future-focused, sensory identity system uniting design, sustainability, and connection across digital, print, and live experiences.
Modern brand refresh for iconic Australian skincare brand Le Tan. A confident, contemporary identity celebrating Australian sun culture across packaging, campaign and digital touchpoints.
Brand strategy, visual identity and environmental design for Tatler Super Club, Darlinghurst, Sydney. A bold hospitality brand brought to life through brand environment, menus and restaurant collateral.
Brand identity for Merchant Suites, Sydney CBD. A refined commercial brand inspired by the district’s history of trade, exchange and craftsmanship, expressed through narrative-led design.
Brand strategy and visual identity for Criniti’s, a family-owned Italian-Australian restaurant group. A refreshed, flexible brand system designed to honour legacy while supporting national expansion across Australia.
Brand creation and retail experience for Enfants Paradis, a luxury skincare and travel lifestyle brand founded in Bali. A refined, globally positioned brand encompassing packaging, product design, retail, e-commerce and marketing, with distribution across Europe, the Middle East and Asia.
Environmental graphics and brand storytelling for Subaru dealerships across Australia, developed in collaboration with CHADA. A human-centred retail experience designed to create moments of joy, strengthen community, and redefine the car-buying experience for the 21st century.
Brand strategy, visual identity and e-commerce for Bolo, a sustainable food packaging brand redefining takeaway through reusable rice-husk bowls. A modern, minimal brand system supporting circular design, hospitality use and large-scale distribution.
Brand identity and packaging for Jervis Bay Distilling Co, inspired by Australia’s South Coast. A relaxed yet refined craft gin brand rooted in place, native botanicals, and coastal summer culture.
Brand refresh and packaging design for iconic Australian wellness brand In Essence. A sensory-led identity system expressed through evocative imagery, tactile packaging, and cohesive digital and retail touchpoints.
Brand identity and digital experience for Mana Sanctuary, an active recovery retreat focused on sleep, longevity and sustainable wellbeing. A calm, ethereal brand system expressing restoration, connection, and a deep relationship with nature.
Brand identity and event branding for the Asia Pacific’s leading wellness conference. A bold future-focused, graphic identity system uniting design, sustainability, and connection across digital, print, and live experiences.
Brand identity and website design for Metro Steel Windows, redefining architectural steel craftsmanship in Australia. A refined, minimalist brand system balancing industrial strength with modern elegance, supported by a clean, modular digital experience for architects, builders and homeowners.
Brand identity and visual system for The Shorty Hotel, a heritage CBD destination housed in an 1890s ceramics warehouse. A modular brand language inspired by maker’s marks, botanical ceramics and bold colour, bringing history and contemporary hospitality together.
Brand identity and event branding for the Asia Pacific’s leading wellness conference. A future-focused, sensory identity system uniting design, sustainability, and connection across digital, print, and live experiences.
Modern brand refresh for iconic Australian skincare brand Le Tan. A confident, contemporary identity celebrating Australian sun culture across packaging, campaign and digital touchpoints.
Brand strategy, visual identity and environmental design for Tatler Super Club, Darlinghurst, Sydney. A bold hospitality brand brought to life through brand environment, menus and restaurant collateral.
Brand identity for Merchant Suites, Sydney CBD. A refined commercial brand inspired by the district’s history of trade, exchange and craftsmanship, expressed through narrative-led design.
Brand strategy and visual identity for Criniti’s, a family-owned Italian-Australian restaurant group. A refreshed, flexible brand system designed to honour legacy while supporting national expansion across Australia.
Brand creation and retail experience for Enfants Paradis, a luxury skincare and travel lifestyle brand founded in Bali. A refined, globally positioned brand encompassing packaging, product design, retail, e-commerce and marketing, with distribution across Europe, the Middle East and Asia.
Environmental graphics and brand storytelling for Subaru dealerships across Australia, developed in collaboration with CHADA. A human-centred retail experience designed to create moments of joy, strengthen community, and redefine the car-buying experience for the 21st century.
Brand strategy, visual identity and e-commerce for Bolo, a sustainable food packaging brand redefining takeaway through reusable rice-husk bowls. A modern, minimal brand system supporting circular design, hospitality use and large-scale distribution.
