
AURA ROSÉ
Aura Rosé is a premium Australian wine. The packaging was designed to be both shelf-distinct and socially shareable, with a visual identity that resonates in boutique bottle shops, rooftop bars, and weekend picnics alike. From logo development to custom illustrations and label production, every element was considered to support Aura’s vision of casual elegance with wide appeal.
“When we approached Kirsty, we were looking for a branding identity and packaging concept for our new wine label that would both stand out on the shelf, and exude the summery aesthetic that would appeal to the inner city crowd. With a beautiful choice in paper stocks and in gold foiling detail, as well its unique illustration, we were thrilled with the results and it became the rosé choice of the season.” — JOANNA PRETTYMAN, co-producer
Scope
Branding
Packaging
Photography
Website
Event invitation
Signage
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