CRINITIS RESTAURANTS
Criniti’s is a beloved family-owned restaurant chain known for its generous Italian-Australian menu and vibrant dining atmosphere. Ahead of a major expansion into new markets, the brand engaged us to lead a full rebrand. We developed a refreshed identity system, designed marketing collateral, and created a flexible visual language that honoured their legacy while positioning them for national growth.
“Working with Kirsty was a game-changer. She gave our brand a fresh new identity that still feels true to who we are. The design work was sharp, the rollout was seamless, and the impact on our business was immediate.”
— Rima Criniti, Founder, Criniti’s
Scope
Brand identity
Brand guidelines
Social marketing creative
Outdoor advertising
Photography
Video direction
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Brand strategy and visual identity for Criniti’s, a family-owned Italian-Australian restaurant group. A refreshed, flexible brand system designed to honour legacy while supporting national expansion across Australia.
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