We know that over 64% of people base their loyalty to brands on shared values. As travellers are becoming more conscious of the needs of sustainability, hoteliers are developing environmental strategies that run through …

As Australia experiences a surge in international and domestic travellers, the new breed of discerning travellers expect a fully immersive experience from their hotel stay. Guests are increasingly looking to hotels for a complete brand …

What really influences consumers when it comes to how they feel about brands?  Where they are prepared to invest their cash when making everyday buying decisions? The resounding answer is: Sustainability. We know a genuinely …

In Australia, domestic travel is on the rise. A new generation of luxury travellers favour spending on experiences over assets and this is fuelling the travel market. As the booming AirBnB business offers less …

DESIGN PROCESS We all understand the concept of creative flow — when your brain is able to create the discretionary links between disparate ideas. It feels like magic when it happens. And it is …