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Zaphina

A new stand-out resort swim label with global appeal, Zaphina approached us to deliver an unabashedly distinctive brand strategy that would help it cut through the cluttered swimwear market.

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Project Scope
Brand Strategy
Product Development
Brand Identity
Brand Guidelines

Credits

Brand Workshop, Positioning & Personality
Kirsty Ludbrook

Logo & Visual Identity 
Kirsty Ludbrook

Brand Guidelines  
Kirsty Ludbrook

Credits

Brand workshop, positioning & personality 
Kirsty Ludbrook

Logo & Visual Identity
Kirsty Ludbrook

Brand Guidelines 
Kirsty Ludbrook

WORK

Merchant Suites
Project type

Merchant Suites

OPTY.NC Ingestible Beauty Branding
Wellness & Beauty

OPTY.NC Ingestible Beauty Branding

Karma Spas
Project type

Karma Spas

The Shorty Hotel
Project type

Ludbrook-Agency-Hotel-Branding-Kirsty-Ludbrook_15-1

Glaze Rooftop Restaurant
Project type

Glaze Rooftop Restaurant

CopperBar
Project type

CopperBar

Tatler
Let the ringmaster lead you into the night.

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The Park
An urban sanctuary for the good people of darlinghurst.

The Park

Barons Brewing
Rebrand for an award-winning Australian craft beer.

Barons Brewing

Alice McCALL
Rebranding an Australian cult fashion brand.

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The New Hotel
Surf's up at this low key coastal hotel.

The New Hotel

Saigon Street Restaurant
Vietnamese street food for a buzzing Bali crowd.

Saigon Street Restaurant

Goodwill Society
Day to night dining in an iconic Darlinghurst location.

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The Bistro Sydney
Terrace dining in the heart of Darlinghurst.

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Criniti's
Rebrand for a much loved Italian restaurant chain.

Criniti’s

Aura Rosé
Urban whimsy for a crisp summer drop.

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The Brentwood Hotel
Branding a 60's classic hotel in the heart of Wellington NZ.

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Cocochine
French Vietnamese chic in heart of Sydney.

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Lady Chu Catering
Hospitality Branding

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LoFly Tuckshop
Minimalist charm for Vietnamese street food in Potts Point.

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Sun Studios Australia
Branding for the heart of the photographic community.

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Bensimon Diamonds
A premium brand — with attitude.

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Grew & Co.
A jewellry campaign of pared back elegance.

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Alice McCALL Resort 2019
Art Direction

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Enfants Paradis Skincare
Our own brand of fresh botanical products from SE Asia.

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We Roll Up
Get your cannabis home delivered in Los Angeles.

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Shaun Lee Salon
Pared back sophistication for a Double Bay favourite.

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Zaphina Resort Swim
Unabashedly distinctive, this label is more than just swimwear.

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Grei Wealth Management
Financial advice for a booming Chinese market.

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Subaru Australia
A new brand environment.

Subaru Australia

Evolution Laser Clinics
Refreshing a beauty brand for rapid international growth.

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Chada Interior Architecture —
An updated look for the global leaders in hotel design.

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Ewabi Electric Bamboo Bikes
More than just a bike, it's a revolution.

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Team Event
Communicating the team's exuberance and creativity.

Team Event

Re-Pal Sustainable Pallets
Branding for a highly successful ASX launch.

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Kid Cashmere
Branding

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Specialty Print for eCommerce
Various

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Alice McCALL Resort 16/17
Resort 16/17 Lookbook

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Services

Brand strategy
Brand identity
Brand environment
Websites + eCommerce
Photography + video
Content marketing
Packaging
Print + editorial